Hi! Shalom! Bonjour!

I'm Léa, former digital cartographer from the Geographic Information Systems (GIS) industry. A decade ago, life opportunities took me to The School of the Art Institute in Chicago, where I've earned a certification in Graphic Design followed by a UX Design Certification from NYU.

Back in Tel Aviv, I've worked in a creative agency as a designer, gaining experience in Brand Development, Web Design, Animation Storyboarding and Production Planning.

Simultaneously, I have been running my own design company.

In her Manifesto, Jessica Walsh summed up the reasons why I love being a designer: good design informs, inspires, delights, sells, tells a story, makes complex topics easier to understand, makes experiences simpler, drives attention to a cause.

[TL;DR] What I do best

Brand Identity Design
Strategy and Identity elements make the business stand out and attract its target audience:
  • DNA
  • Brand Positioning
  • Logo
  • Typography
  • Colors
  • Graphic System
  • Brand Collaterals
  • Brand Guidelines
  • Social Media Templates
Web Design
  1. Sitemap
  2. Wireframes
  3. Website Design
  4. Responsive and Mobile
  5. Styleguide
  6. UX
Illustration
Transforms ideas into tailored  visuals:
  1. Concept Development
  2. Custom Illustrations
  3. Styles & Technique
  4. Applications

I’ve worked with

[What else] What I love currently

Black Tahini
Tasting recommendations
Spoon
Challah bread
Raw veggies salads
Cooked veggies salads
AI
Experimentations
Web interactions coding
Image creation
kangoo jump
Workout course
Warmup
Dance
Squat
Tabata
Cooldown